Prada, Crazy Daisies

Prada Milano launched a brand new Spring sandal and bootie collection inspired by the blooming effect that they produce while wearing it. 
The shoes' design is crazy, as they name is Crazy Daisies!
This is a Director's Cut version.

Fern-GIF-2Fern-GIF-2
Flower-GIF-3Flower-GIF-3

CREDITS:

Client: Prada Milano
Agency: 2x4 NY
Direction: Pleid
Art Direction: Juanma Mota
Animation: Juanma Mota, Ruye, Rafa García, Mario de Dios
Shading / Lighting: Juanma Mota, Ruye
Rigging: Víctor de Luis, Ruye
Modelling: Barruz Studio
Compositing: Juanma Mota
Sound Design: Aimar Molero

Pleid-for-Prada-1Pleid-for-Prada-1